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Hello, I'm Sean.
I design the conditions that make human and synthetic work coherent.

Professional Background

Sean William Hammond

Applied AI Producer | Shipping Generative Media & Narrative Systems

Summary

Since 2023 I have been shipping generative media—voice pipelines, custom image models, multi-voice narrative, and full narrative development such as The Mortal Testament—while running the production studio I have operated since 2004. The pattern is older than the tools.

For twenty-five years I have been the person who designs the conditions so the work can actually be delivered, whether that meant running radio and logistics across forty-five Warped Tour cities, operating stadium and league events for Major League Baseball, or building the digital systems and content that those environments required. The technology and multimedia layer was woven into the operational core. Now it has become the center of the work.

Core Competencies

  • Generative Media Production

  • AI Strategy, Adoption, & Enablement

  • Operational Leadership & Program Management

  • Narrative Systems & Character Consistency

  • Voice & Audio Pipelines

  • Client Production & Studio Operations

Surf Star Media

Founder & Producer | Creative Systems

2004 – Present | Farmington, ME

Operates a client studio focused on applied AI, high-quality creative production, and technical work across digital platforms.

  • Shipped multi-modal AI production for original narrative projects, including voice-clone ElevenLabs pipelines that generate narration on publish, custom-trained LeonardoAI models for character and style consistency within image and video, and multi-voice audiobooks.
  • Trained non-technical small-business clients to adopt AI for practical operations and content (identifying wasteful spending, managing schedules, organizing spreadsheets, and producing client materials).
  • Designs, builds, and maintains complex Joomla and WordPress sites — full-cycle development, hosting, and technical management — built for mobile, structured data, and AI answer engines, not just Google.
  • Delivered traditional studio services for external clients: graphic design, print advertising, local video commercials, and self-publishing.
  • Engineered and produced multiple full-length albums, EPs, and singles in a commercial recording studios, working to external deadlines and review cycles.
  • Client practice of 100+ engagements. Selected clients include the Cities of Scottsdale and Tempe, SitePoint.com, and Pillar Strong.

Author & Creative Projects

Published Books

Major Digital & Interactive Projects

  • The Conduit State — An ongoing inquiry into relationship design between humans and synthetic minds. Combines original writing, AI-assisted narration, image and video generation, and philosophical systems thinking.
  • The Mortal Testament — a full multi-disciplinary AI media production featuring multi-voice narration, custom-generated music and visuals, and complex narrative architecture across digital formats.

Public Speaking & Presentation

  • Speaker, panelist, and presenter at comic conventions, book festivals, and pop culture events across the United States.
  • Guest on podcasts and radio programs discussing philosophy, creative systems, existentialism, and the relationship between humans and emerging technology.

Professional Sports

Major League Baseball

Office of the Commissioner, MiLB Initiatives & Special Projects | 2012 – 2015, contractor through 2018 | Scottsdale, AZ

  • Served as the operational lead for Arizona Fall League activities outside the foul lines (stadium operations, events, media, logistics), reporting to the league Director who retained on-field and player matters.
  • Directly managed a team of 12 (6 stadium operations managers and 6 MiLB media interns). Provided escalation resolution for broader league stadium staff when issues exceeded the stadium operations managers’ authority.
  • Developed and led the MiLB Outreach Program; presented strategy and new-media initiatives to minor- and major-league leadership.
  • Managed marketing, promotions, and multi-organization events across competing stakeholder priorities.
  • Designed and launched the mobile-first AFL scouting platform used by scouts and front-office executives from all 30 MLB teams. Delivered real-time pitching matchups, lineups, weather delays, and stadium maps the moment managers posted information. Adopted league-wide as a standard field resource and praised for reliability under live conditions.
  • Also supported Spring Training operations (stadium audio and PA announcing at Tempe Diablo Stadium), World Baseball Classic, and selected league initiatives outside the Arizona Fall League season.

Music Industry & Live Events

Vans Warped Tour (4Fini, Inc.)

Senior Tour Manager | 2007 – 2008 | North America

  • Owned radio, promotions, and on-site guest operations (VIP hospitality, backstage Dressing Room access, meet-and-greets) across 45+ cities.
  • Managed daily setup and logistics (space, equipment, staging) and served as the point of contact for assigned artists, vendors, and sponsors under high-pressure, fast-changing conditions.
  • Promoted from a West Coast regional run in 2007 to the full North American tour in 2008.

Sony Music Entertainment

College Marketing Representative | 2007 – 2008 | Colorado Region

  • Sole Sony Music representative for the entire Rocky Mountain region through the industry's digital downturn — a territory that regional layoffs had left running through one person.
  • Ran radio promotion (alternative and college stations), retail and in-store campaigns, and street-level and guerrilla marketing for major-label releases, plus online and social promotion.
  • Served as the local representative for national touring artists — coordinating meet-and-greets, in-store appearances, and promotional events — and became executives' on-the-ground contact for time-sensitive tour and artist logistics, trusted to execute solo on short notice.
  • Produced regional marketing reports for label executives and acted as a local correspondent for national media.

What Are Records? (WAR) / United Interests

Intern | Spring 2008 | Boulder, CO

  • Supported new media and online marketing initiatives for an independent record label.
  • Assisted with artist and repertoire (A&R) operations and tour routing for performing artists.
  • Gained hands-on experience in record label operations, artist development, and tour logistics.

Education

Bachelor of Arts in Philosophy

University of Nevada, Las Vegas | 2018 | cum laude

Coursework emphasized critical thinking, systems analysis, and the philosophical foundations of technology and human experience.

Tools & Platforms

Generative Media: ElevenLabs (voice cloning + API integration), LeonardoAI (custom-trained models), Adobe Firefly, Topaz Labs

AI & LLMs: Claude, ChatGPT, Gemini, Grok

Web & Systems: Joomla, WordPress, HTML/CSS, APIs, structured data, custom scripts

Creative Production: Adobe CC — Photoshop, Illustrator, Premiere Pro, Audition, Lightroom, InDesign, After Effects, Express

Contact

For professional inquiries:
  • This email address is being protected from spambots. You need JavaScript enabled to view it.

Why stop here?

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